Tuesday, March 01, 2016

The Frontstretch Newsletter: A Brian France/Donald Trump NASCAR Marriage?

THE FRONTSTRETCH NEWSLETTER
Presented by Frontstretch.com
The Best Seat at the Track, The Best View on the Net!
Mar. 1, 2016
Volume IX, Edition XIX
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What to Watch: Tuesday
 
- Today, teams start the long haul out to Nevada for this week's action in Las Vegas.  The entry lists for this weekend's races should be released sometime today.  When they are, we'll have them for you.

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Today's TV Listings can be found here.

Top News
by the Frontstretch Staff

NASCAR CEO Brian France, Multiple Drivers Endorse Presidential Candidate Donald Trump

On Monday, Republican Presidential candidate Donald Trump made an appearance at a rally in Valdosta, Ga. ahead of today's Super Tuesday primaries.  At said appearance, a number of NASCAR personalities including CEO Brian France, Chase Elliott and Ryan Newman pledged their support to Trump's candidacy.  Read more

NASCAR Overnight Ratings Decline for Atlanta For Second Straight Week

Despite positive reviews for NASCAR's new rules package Sunday at Atlanta, national TV audiences were not impressed or indifferent to the changes.  Overnight ratings for the Folds of Honor QuikTrip 500 dropped 27 percent from last year to a 3.7, the smallest audience for NASCAR's second week of the season since at least 2000.  Read more

Have news for The Frontstretch? Don't hesitate to let us know; email us at phil.allaway@frontstretch.com with a promising lead or tip.

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Today's Featured Commentary
Why Can't NASCAR Fans Be Impressed With Perfection?
Sitting in the Stands: A Fan's View
by S.D. Grady

OMG! Did you see that? Jimmie Johnson won! He earned his 76th trophy in a Sprint Cup career spanning fifteen years. It was…entirely expected. As the media sing the praises of the latest addition to the Earnhardt plane of accomplishment, there's a large contingent of fans who face the news with indifference worthy of a midpack team.

Why is that? Is it because Jimmie Johnson still maintains as vanilla a reputation as he has always had? No, not really. Fans are willing to look past his apparent perfection.

Maybe it's the connection to Hendrick Motorsports. More than a few have hated Mr. H for about two decades for a number of reasons. However, you can't say the association is what put the nail in Johnson's popularity as his recently retired teammate Jeff Gordon enjoyed the highest levels of it coming out of the same shop for more than twenty years.

Did Johnson steal this week's win? Did that put a damper on the celebration? Uh, no. It was Chad Knaus' pit and tire strategy that brought home the new trophy. The No. 48 team deserved that victory.

So, what? What is it that heralds the AP's latest NASCAR headline with less than the expected amount of fanfare?

It is the same old story. In fact, that exact tale is what describes the careers of the top 15 drivers on the Sprint Cup all-time wins list, a hallowed group who represent a total of 1,152 wins and 47 championships since 1949. In short, drivers like Richard Petty, David Pearson, Jeff Gordon, Darrell Waltrip and Jimmie Johnson have done no less than stink up the show since we been putting a herd of cars on ovals. Week in and week out, year after year, NASCAR fans have had a single unifying cry: "He's winning it all!"

Sunday's Folds of Honor QuikTrip 500 gave us just what we expected and none of what we wished for: same old winner.

Sometimes, it makes you wonder if we really cheer for the winners, or would we actually prefer to make some noise for the likes of Josh Wise, Landon Cassill and Casey Mears? Yet, in typical human fashion, we often like to say one thing while do another. It isn't Cassill's section at the Fanatics trackside store that is crammed elbow-to-elbow with people eager to empty their pockets and decorate their person. No, the No. 48 shelves are the ones being stripped bare on a regular basis.

Even though Johnson will continue his search for seven championships -- and there's all the indications that this "ordinary" accomplishment is highly achievable for our current version of a racing Superman -- it doesn't faze us. Since he joins an elite group of drivers who have stuffed the NASCAR Hall of Fame with their tales of triumph, somehow we've lost track of how very special his abilities really are.

The fact Johnson tends to roll into Victory Lane without breaking a sweat or having a major emotional breakdown as the confetti flies makes it too easy for us armchair enthusiasts to write off the fact that there are really so few people that live on his plane of existence, both now and in the past. Even the mythical and revered driver of the Goodwrench No. 3, Dale Earnhardt, Sr., was booed when he snared one more win and one more Cup Series title.

So, France and Co. will busy themselves with adding the No. 48 to a very small list of names, run up a new flag and issue a few more press releases on this historic moment in NASCAR. The wider world will be aware for an instant of the fact that records were tied and ready to be broken. Young drivers trying on their machines for the first time will endeavor to become the next Jimmie Johnson.

However, in the diners and neighborhood garages, the tried and true NASCAR fan will grunt, wipe their greasy fingers on the faded blue and gold T-shirt and tell their Sunday TV buddies, "Yeah, well what else did we expect?"

Sometimes, being the best can be so very boring.

Something Shiny

While we watched Johnson do everything that always happens at the track, something new occurred when Kyle Busch notched another win in his XFINITY career…the fans cheered. At least you can hear more of them liking his burnout than hating on it. I guess times do change.

S.D. Grady is a Senior Writer for Frontstretch and runs a NASCAR blog called the S-Curves. She can be reached via email at sonya.grady@frontstretch.com. Follow her on Twitter at @laregna and on her Facebook page (she's an author, too!) at https://www.facebook.com/Author.SDGrady.

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Numbers Game: Folds of Honor QuikTrip 500
by Tom Bowles

0
Top-10 finishes for Matt Kenseth to start the season despite 87 laps led, entering the white-flag lap of Daytona as the leader and posting an average start of 7.5.

1
Driver who's failed to finish a Cup race this season due to mechanical problems: Robert Richardson, Jr. at Daytona. All 39 drivers were "running" at the end of the Atlanta race Sunday.

2
Drivers who have started off the year with top-5 finishes in both races: Kyle Busch and Carl Edwards.

3
Cautions at Atlanta Sunday, the fewest for a 500-mile event there since 2004.

4
Chevrolets to finish inside the top-6 spots at Atlanta. They combined to lead 245 of 330 laps.

5th
Starting position of Ricky Stenhouse, Jr. Sunday. He went on to post his first top-10 finish (10th) at a 1.5-mile track since Chicagoland during his rookie season of 2013.

8th
Finishing position of Chase Elliott Sunday, earning him Rookie of the Race honors. 

9th
Best finish of any Ford on Sunday; Brad Keselowski earned that honor driving for Team Penske.

27.5
Average finish of Danica Patrick to start the season, leaving her 29th in the standings.

34.0
Average finish of Clint Bowyer to start the season, leaving him 35th in the standings.

209
Laps before the first caution of the race, an Atlanta track record. 

55,000
Crowd estimate at Atlanta according to several sources, a slight increase over previous years. Good weather helped produce a better turnout.

Tom Bowles is the Editor-in-Chief of Frontstretch.  He can be reached via e-mail at tom.bowles@frontstretch.com.
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FRONTSTRETCH JOBS: SALES & BRANDING MANAGER

Frontstretch is seeking a dynamic, creative individual to head our sales team. The individual would be responsible for the following:
– Engaging new partners and taking the lead in brokering agreements for sales & advertising across all Frontstretch outlets: Website, Newsletter, Podcast, and video content
– Responding to exposure inquiries from potential advertisers
– Working with our social media team to enhance the marketing and branding experience for our advertising clients

The position will be a direct report to our Business and Financial Manager, a position that also will work closely with the Majority Owner and Social Media team. A fast-growing website whose writers have won multiple NMPA Awards, the Frontstretch is well-positioned for success in 2016 and has a healthy audience of over seven figures per year. The role, while initially commission-based offers a generous percentage and perks down the road for this startup company. Frontstretch management has, in many cases been in place for nearly a decade before becoming a for-profit website and we're excited to welcome the right person into this family atmosphere.

Interested parties should email tbowles81@yahoo.com with a short note on why they're interested and their current resume.
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TODAY AT FRONTSTRETCH:



by Tom Bowles

ATHLON SPORTS:

by Tom Bowles
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FRONTSTRETCH TRIVIA:

Q: Broadcasters often lament that "Cautions breed cautions."  The 1998 Las Vegas 500k for the Indy Racing League is one example of that as they just couldn't seem to get back going after a yellow.  What happened?

Check back Wednesday for the answer, here in the Frontstretch Newsletter!

Monday's Answer:

Q:  The 2002 Winston Cup season was a living nightmare for Travis Carter.  The bankruptcy of Kmart eviscerated his team.  By the time Las Vegas came around, the No. 66 of Todd Bodine was already in sponsor trouble.  The No. 26 of Joe Nemechek would follow shortly afterwards.  If you look at the results of the race, Bodine was sponsored by CSK Auto (Checker, Schucks and Kragen Auto Parts).  How did that deal come together?

A: Interestingly enough, it appears that Darrell Waltrip asked Bodine this very question during the pace laps of the race (a technical issue meant that viewers at home couldn't hear it, but Bodine could).  The No. 66 team went to Las Vegas with no primary sponsorship at all. Then, Bodine broke the track record and won the pole for the race.  The rest of the explanation from Bodine is here.

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COMING TOMORROW
In The Frontstretch Newsletter:
We'll have more NASCAR news to report and Dr. Mark Howell returns with his weekly Professor of Speed column.

On Frontstretch.com:
Joseph Wolkin returns to answer your questions in NASCAR Mailbox.
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